Privacy Policy

Thank you for visiting https://www.peacocklanemarketing.com, operated by Peacock Lane Marketing ABN: 76 126 916 965 ("Peacock Lane Marketing", "we", "us", or "our"). We respect your privacy and are committed to protecting your personal information and your right to privacy.

If you have any questions or concerns about this privacy policy or our practices regarding your personal information, please contact us at hello@peacocklanemarketing.com.

By using our website, you are deemed to have accepted this Privacy Policy and agree to its terms. If there are any terms in this policy you do not agree with, please discontinue use of our website immediately.

Information we collect

We receive, collect, and store personal information you provide to us directly or that is collected automatically when you use our website. This includes:

  • Contact information such as your name, email address, and phone number when you submit an enquiry or sign up for our mailing list

  • Technical information such as your IP address, browser type, device type, and pages visited, collected automatically through our website

  • Communications you send us, including enquiry form submissions and email correspondence

  • Payment information when you purchase our services (processed securely by third-party payment processors — we do not store your card details)

  • Information collected through cookies, pixels, and tracking technologies (see the Cookies & Tracking section below)

How we use your information

We use the information we collect to:

  • Respond to your enquiries and deliver services you have engaged us for

  • Send you marketing communications, newsletters, and updates where you have opted in

  • Process payments and manage our business relationship with you

  • Improve our website and understand how visitors use it

  • Run and optimise digital advertising campaigns on your behalf (where you are a client) and on our own behalf

  • Retarget website visitors with relevant advertising through Meta, Google, and other platforms

  • Comply with legal obligations

  • Prevent fraudulent activity

Why we collect personal information

We collect your information based on one or more of the following legal grounds: your consent, the fulfillment of our contract with you, our legitimate business interests, or compliance with legal obligations.

Cookies & tracking technologies 

We use cookies, pixels, and similar tracking technologies on our website to improve your experience and to support our marketing activities.

Essential cookies

Required for the website to function. These cannot be disabled.

Analytics cookies

We use Google Analytics to understand how visitors use our website - including pages visited, time spent, and how visitors arrive at our site. This data is anonymised and aggregated. You can opt out at tools.google.com/dlpage/gaoptout.

Advertising & remarketing pixels 

As a digital advertising agency, we may use advertising pixels and tracking technologies from the following platforms. These allow us to measure the effectiveness of our advertising, build audiences, and retarget people who have visited our website:

  • Meta Pixel (Facebook & Instagram): Tracks website visits and actions to enable retargeting ads on Facebook and Instagram. Manage your Meta ad preferences at facebook.com/adpreferences.

  • Google Ads & Google Tag Manager: Used to track conversions and enable remarketing through Google's advertising network. Manage your Google ad settings at adssettings.google.com.

  • TikTok Pixel: Tracks website visits to support TikTok advertising campaigns. Manage TikTok ad preferences in the TikTok app under Settings > Ads.

  • LinkedIn Insight Tag: Used for LinkedIn campaign tracking and audience building.

  • Pinterest Tag: Used for Pinterest campaign tracking and retargeting.


These platforms may use the data collected for their own purposes in accordance with their respective privacy policies.

To opt out of interest-based advertising, visit aboutads.info/choices or youronlinechoices.com.au.

Who we share your information with 

We only share your personal information where necessary to deliver our services, comply with the law, or protect our rights. We may share information with the following third parties:

  • Squarespace: Our website is hosted on Squarespace. Your data may be stored on Squarespace's secure servers. View Squarespace's privacy policy at squarespace.com/privacy.

  • Dubsado: Our client management and invoicing platform. Client data is stored securely within Dubsado's systems.

  • Mailerlite: Used to manage and send our email communications. You can unsubscribe at any time using the link in any email we send.

  • Advertising platforms: Meta, Google, TikTok, LinkedIn, and Pinterest may receive data via pixels and tracking tags as described above, for the purpose of advertising and analytics.

  • Payment processors: Stripe or similar secure payment platforms process payments on our behalf. We do not store your full payment details.

  • Law enforcement or government agencies where required by law.


We do not sell your personal information to third parties.

Client advertising data 

Where we manage digital advertising campaigns on behalf of clients, we may handle data relating to your customers and website visitors as part of that service. This includes access to advertising accounts, pixels, and audience data on platforms such as Meta Ads Manager and Google Ads.

We handle all client data with the same care and confidentiality as our own, and only use it for the purposes of delivering the agreed services. We do not share, sell, or use client customer data for any purpose other than campaign delivery and reporting.

Australian Privacy Act 

Peacock Lane Marketing is an Australian business and is committed to complying with the Privacy Act 1988 (Cth) and the Australian Privacy Principles (APPs). Under Australian privacy law, you have the right to:

  • Know what personal information we hold about you

  • Request access to your personal information

  • Request that we correct inaccurate or out-of-date information

  • Make a complaint if you believe we have mishandled your personal information


To exercise any of these rights, please contact us at hello@peacocklanemarketing.com. We will respond to your request within 30 days.

If you are not satisfied with our response, you may lodge a complaint with the Office of the Australian Information Commissioner (OAIC) at oaic.gov.au.

GDPR data protection rights 

If you are located in the European Economic Area (EEA), you have certain data protection rights under the General Data Protection Regulation (GDPR). These include the right to access, rectify, erase, restrict, or object to the processing of your personal data, and the right to data portability. To exercise any of these rights, please contact us at hello@peacocklanemarketing.com. We will respond within 30 days.

CCPA privacy rights (California)

If you are a California resident, you have rights under the California Consumer Privacy Act (CCPA) including the right to know what personal data we collect, the right to request deletion, and the right to opt out of the sale of your personal data. We do not sell personal data. To exercise your rights, contact us at hello@peacocklanemarketing.com.

Data retention 

We retain your personal information for as long as is necessary to deliver our services and meet our legal obligations. Client data is typically retained for 7 years in line with Australian tax and business record-keeping requirements. You may request deletion of your data at any time, subject to our legal obligations.

Security

We take reasonable steps to protect your personal information from misuse, loss, unauthorised access, modification, or disclosure. Our website is hosted on Squarespace, which uses industry-standard security measures including SSL encryption. However, no method of internet transmission is completely secure and we cannot guarantee absolute security.

Third-party links

Our website may contain links to third-party websites. We are not responsible for the privacy practices of those sites and encourage you to review their privacy policies before providing any personal information.

Affiliate disclosure

Our website may contain affiliate links. If you click an affiliate link and make a purchase, we may receive a commission at no extra cost to you. We will always disclose affiliate links clearly when they appear in our content.

Updates to this policy

We may update this privacy policy from time to time. The updated version will be indicated by a new "Last updated" date at the top of this page. We encourage you to review this policy periodically. Continued use of our website following any changes constitutes your acceptance of the updated policy.

Contact us

If you have any questions, concerns, or requests relating to this privacy policy or our handling of your personal information, please contact us:


Peacock Lane Marketing

ABN: 76 126 916 965

Brisbane, Queensland, Australia

Email: hello@peacocklanemarketing.com

Website: www.peacocklanemarketing.com